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Botify

Be Found: AI Search Optimization for Traditional & AI Search.

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Overview

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Botify is a leading AI search optimization platform and performance marketing solution for organic search. Founded in 2012, the company empowers businesses to drive sustained growth and maximize online visibility across both traditional and AI search platforms. Botify addresses key challenges such as missed pages, visibility control complexity, and engineering bottlenecks. Leveraging AI agents and automation, the platform accelerates revenue, increases traffic by an average of 10%, and delivers a 5x ROI within three years. With offices worldwide, Botify serves over 500 customers in 30 countries.

How It Works

  • Unified Data Model: Consolidates first-party, log file, competitive, and paid search data for an integrated performance view.
  • Full-Funnel Analysis: Tracks the impact of crawling on ranking and evaluates how content quality influences crawl frequency for a holistic SEO perspective.
  • AI-Powered Recommendations: Uses machine learning to identify and prioritize high-impact SEO opportunities, enabling smarter, faster decisions.
  • Scalable Automation: Rapidly implements SEO changes and improves content discoverability without significant developer resources.
  • Real-time Monitoring: Proactively detects and alerts teams to critical issues before traffic and visibility are affected.

Use Cases

E-commerce Optimization
Botify helps e-commerce SEOs address complex navigation and indexing issues, manage crawl traps, and ensure new product pages are rapidly discovered and rendered, boosting efficiency and sales.
Revenue Growth & SEO Performance
Drive increased organic revenue and traffic by ensuring your most strategic content is found by consumers, bots, and AI agents, while benefiting from data-driven technical SEO fixes and optimizations.
Workflow Automation
Empower SEO teams to overcome resource bottlenecks, create and deploy optimizations at scale, and automate reporting and insights for smarter, faster decisions.

Features & Benefits

  • Botify Analytics: 1000+ metrics for comprehensive site and search performance monitoring
  • SiteCrawler: Fast HTML and JavaScript crawling for accurate search engine emulation
  • LogAnalyzer: Merges crawl data and server logs to uncover crawl budget and indexing issues
  • RealKeywords: Rich keyword and audience insights from Google Search Console API
  • EngagementAnalytics: Centralized organic traffic trends from GA, Adobe Analytics, and more
  • Custom Reporting: Tailored dashboards, API integrations, and Chrome extension for quick insights
  • Botify Intelligence: AI-powered recommendations to guide SEO decisions
  • AlertPanel: Real-time system for urgent SEO issue detection
  • ActionBoard: ML-prioritized recommendations with impact estimates and guidance
  • Botify Activation: Fast SEO change implementation via automation
  • SpeedWorkers: Manages search experience and rapid content rendering for search engines
  • PageWorkers: Enables code-free SEO updates at scale
  • FastIndex: Dynamic, accurate sitemap generation for optimal search visibility
  • Botify Assist: End-to-end generative AI for content optimization
  • Integrations: Merges multiple data sources and supports cross-team communication

Target Audience

  • Enterprise and growth-focused companies with substantial website-driven revenue
  • Industries:
    • E-commerce
    • Publishers
    • Classifieds
    • Travel organizations
  • Roles:
    • SEO Professionals: Technical, content, and overall strategy
    • Marketing Teams: Drive visibility, traffic, and measure search ROI
    • Content Managers: Optimize content for discovery by search engines and AI
    • Technical SEOs: Address indexing, crawl budget, and rendering issues
    • E-commerce Managers: Ensure product discoverability and customer journey optimization
    • Executives: Oversee web-driven traffic and revenue

Pricing

  • Subscription-based service model
  • Multiple pricing tiers tailored to business size and specific needs
  • Custom quotes available upon request
  • Pricing reflects level of data usage, features, and support required by each customer

FAQs

What is Botify?

Botify is an AI search optimization platform that helps enterprise and growth companies maximise their online visibility and drive organic revenue across traditional and AI search platforms.

What problems does Botify solve for businesses?

Botify addresses challenges such as valuable website pages being missed by search engines, the increasing complexity of controlling brand visibility across diverse search environments, and engineering bottlenecks that delay crucial SEO optimisations.

How does Botify help improve SEO performance?

Botify provides a unified data model that analyses every phase of the search process, from crawling to conversions. It offers AI-powered recommendations and automation tools like SpeedWorkers and PageWorkers to accelerate content discoverability and implement SEO changes at scale, leading to increased traffic and revenue.

What is Botify's approach to data?

Botify takes a URL-first approach, providing a complete picture of every URL on your website. It unifies data from various sources, including crawls, log files, Google Search Console, Google Analytics, Google Search Ads, Adobe, and Semrush, to offer comprehensive insights.

How does Botify handle the evolving AI search landscape?

Botify's agentic AI solutions, including Botify Assist, SmartContent, SmartIndex, and SmartLink, ensure your brand is found wherever consumers, bots, and AI agents search. It expands tracking to include new AI bots like OpenAI and Perplexity, helping brands understand content discovery on AI platforms.

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