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Attentive

Your data. Their journey. Real results.

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Overview

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Attentive is an AI-powered SMS and email marketing platform dedicated to transforming how businesses connect with their customers. Brands use Attentive to deliver personalised 1:1 experiences across SMS, RCS, and email by intelligently capturing, storing, and activating customer data. Since 2016, Attentive has revolutionised SMS marketing and now leads innovation in RCS Business Messaging. Trusted by over 8,000 global brands, Attentive’s mission is to create magical conversations that drive growth, revenue, and loyalty for businesses of all sizes.

How It Works

  • Integrate Data: Collect third-party, brand, and consumer data to build comprehensive customer profiles.
  • Personalise Insights: Use advanced AI trained on over 2 trillion customer interactions to transform data into actionable insights.
  • Deliver Experiences: Activate tailored 1:1 interactions through SMS, RCS, and email.
  • Grow Subscribers: Convert visitors into subscribers using patented two-tap mobile technology and engaging sign-up units.
  • Optimise Performance: Perfect content, send times, and segmentation for campaigns with AI tools.
  • Automate Conversations: Answer buying questions and provide on-brand responses in real time using conversational AI.
  • Unify Channels: Seamlessly integrate with over 100 major tech partners to orchestrate a complete customer journey.

Use Cases

Retail & E-commerce
Convert mobile browsers to shoppers and recover abandoned sales with personalised reminders. Achieve omnichannel subscriber growth and boost customer loyalty.
Food & Beverage
Drive in-store traffic, increase online orders, and build diner loyalty with localised mobile offers and geo-targeted messaging.
General Marketing & Global Expansion
Deliver personalised campaigns at scale, grow your audience, activate real-time data, and engage customers worldwide with regionally compliant, reliable messaging.

Features & Benefits

  • AI-Powered SMS and RCS Messaging: Personalised, conversational messages with rich media
  • Advanced Email Marketing: Enhanced performance and easy content creation
  • Intelligent List Growth: Patented two-tap mobile sign-up, AI-powered offers
  • Attentive AI™ Suite:
    • AI Essentials for fast, high-performing campaign copy
    • AI Grow for maximising list growth
  • AI Pro: Messaging performance, ROI, content optimisation
  • AI Journeys: Real-time triggered and personalised journeys
  • Confident Compliance: ACMA, GDPR, TCPA, Enhanced Audit, Litigator Defender
  • Unmatched Deliverability: Reliable message delivery, even during peaks
  • 100+ Integrations: Shopify, BigCommerce, Salesforce, Zendesk, Gorgias, and more
  • Attentive Concierge™: Real-time, live agent and AI-powered conversations
  • Data-Driven Decisions: SMS analytics, visualisations, and advanced reporting
  • Global Reach: 20+ countries, multilingual, regional compliance
  • Best-in-Class Support: Expert guidance, playbooks, and resources

Target Audience

  • Brands and industry innovators seeking mobile marketing enhancement
  • Marketers and e-commerce businesses in Retail & E-commerce, Food & Beverage, Entertainment & Media, Travel & Hospitality, Fitness & Wellness
  • Developers and partners needing integration and custom solutions
  • Businesses of all sizes aiming for global reach and compliance

Pricing

  • Custom pricing tailored to business needs
  • Estimates available through Attentive’s Revenue and Subscriber Forecast Calculator
  • Based on monthly website traffic (minimum 25,000 visitors), average order value, SMS list size, and conversion rate
  • Request a detailed quote through a demo

FAQs

How can I unsubscribe from text messages from a specific company using the Attentive platform?

To unsubscribe, simply reply STOP to a text message from that company.

What happens if a product goes out of stock after a subscriber enters a back in stock journey?

No message is sent to the subscriber, and the subscriber exits the journey.

Can I trigger a back in stock journey based on product variables such as size or colour?

No, but you can add branches to a back in stock journey for specific product variables.

Can I incorporate product data in the back-in-stock journey?

Yes, with an eCommerce integration or the Product Data API, you can input product data to incorporate product attributes in your subscriber segments or journey branches, allowing you to create product-change triggered journeys.

Can I set back in stock journeys to trigger for subscribers who viewed an item while it was out of stock?

Yes, back in stock journeys automatically trigger for an unavailable item that later becomes available, or an available item that becomes unavailable and then available again, provided the item was viewed within the timeframe set for subscribers.

Can I set a minimum quantity of items that must be on hand before a back in stock journey is triggered?

No, for this release of back in stock journeys, it is not possible to get an accurate inventory count from each e-commerce platform to set a minimum quantity.

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